According to a research report "Mobile Application Security Testing Market by Offering, Operating System (iOS, Android), Deployment Mode (On-premises, Cloud), Organization Size, Vertical (BFSI, IT & Telecom, Retail & eCommerce) and Region - Global Forecast to 2028" published by MarketsandMarkets, the global mobile application security testing (MAST) market is estimated to be worth USD 0.9 billion in 2023 and is projected to reach USD 3.2 billion by 2028, at a CAGR of 28.3% during the forecast period.

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The rapid pace of technological advancements and frequent software updates drive the MAST market. Mobile platforms, operating systems, and development frameworks undergo continuous changes and improvements. These updates may introduce new features, APIs, or security protocols, but they can also inadvertently introduce vulnerabilities or compatibility issues with existing applications. To maintain the security posture of mobile apps, organizations need to conduct regular security assessments to identify and address potential risks associated with the evolving technology landscape. This driver underscores the importance of adapting security testing strategies to keep pace with the latest developments, ensuring that mobile applications remain resilient and secure in the face of emerging technologies and software updates.

By OS, the iOS segment to register the highest growth rate during the forecast period.

The iOS segment is anticipated to exhibit the highest Compound Annual Growth Rate (CAGR) in the MAST market. iOS is Apple's operating system that runs on various devices like the iPhone, iPod Touch, and iPad. Only Apple-made hardware supports iOS, and Apple manages which native applications can be installed on these devices. MAST for the iOS operating system is crucial for safeguarding sensitive user data and ensuring the overall integrity of the mobile application ecosystem.

Based on organization size, the large enterprises segment to hold the largest market size during the forecast period.

Mobile application security testing adoption in large organizations has witnessed a notable upward trend in recent years. As the reliance on mobile applications for business processes, customer interactions, and data management continues to grow, large enterprises recognize the imperative to fortify their mobile app security. Increasingly stringent regulatory requirements and high-profile data breaches have heightened awareness of the potential risks associated with insecure mobile applications. Large organizations are investing in robust mobile application security testing practices to identify and mitigate vulnerabilities proactively.

Asia Pacific to grow at the highest CAGR during the forecast period.

The Asia Pacific region is poised to emerge as the fastest-growing hub within the MAST market. The adoption of MAST in the Asia Pacific region is on the rise. The increasing use of mobile devices, coupled with rising cybersecurity concerns and regulatory compliance requirements, has driven organizations in the region to prioritize the security of their mobile applications. The growth of mobile banking and FinTech services and a general increase in awareness about the importance of mobile application security have further fueled this trend.

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Market Players

The major players in the mobile application security testing market are are IBM (US), HCLTech (India), OpenText (Canada), Synopsys (US), 3i Infotech (India), Qualys (US), Syhunt (Brazil), Checkmarx (US), Testhouse (UK), Ivanti (US), Digital.ai (US), Veracode (US), Onapsis (US), Snyk (US), Secure Code Warrior (Australia), eShard (France), Quokka (India), Data Theorem (US), Pradeo (France), PortSwigger (UK), ImmuniWeb (Switzerland), Contrast Security (US), Codified Security (UK), App-Ray (Austria), Entersoft Security (India), DerSecur (Israel), Fluid Attacks (US), Acunetix (US), VerSprite (US), Appknox (Singapore), and NowSecure (US).