According to the recent report by IMARC Group, titled “Fabric Softeners and Conditioners Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” The global fabric softeners and conditioners market size reached US$ 18.4 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 23.9 Billion by 2027, exhibiting a growth rate (CAGR) of 4.4% during 2022-2027.
Fabric softeners and conditioners are chemical agents that are added to detergents to soften fabrics and offer a better feel to them. The microemulsion and macroemulsion polymers in fabric softeners and conditioners separate the oil and dirt particles from the cloth fiber and form a thin layer over the fabric. This aids in maintaining the natural elasticity, provides a fresh smell, and increases the lifespan of the fabric. Moreover, this prevents the fabric from damages due to regular wash and eliminates static cling. Due to their properties, fabric softeners and conditioners are utilized in both residential and industrial sectors.
Fabric Softeners and Conditioners Market Trends:
There has been a rise in the demand for premium clothes that require high-grade products to maintain their quality. This, along with inflating income levels of consumers and their willingness to spend on luxury products, especially in developing countries, has increased the purchase of fabric softeners and conditioners. Apart from this, the incorporation of smart water technology, smart dispensing, and advanced laundry programming in washing machines in both the residential and commercial sectors are providing a thrust to the market growth. Furthermore, rising awareness regarding water pollution and environmental concerns have led to the demand for eco-friendly product variants. As a result, manufacturers are inclining toward the inclusion of organic ingredients in their products like coconut oil, which helps in preserving the natural color of the fabric. The thriving online retail channels and aggressive promotional activities by manufacturers are some of the other factors stimulating the market growth.
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Global Fabric Softeners and Conditioners Market 2022-2027 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
- Amway (Alticor)
- Church Dwight Co. Inc.
- Colgate-Palmolive Company
- Henkel AG Co. KGaA
- Kao Corporation
- Marico Limited
- Procter Gamble
- Reckitt Benckiser
- S. C. Johnson Son Inc.
- Unilever Plc.
The report has segmented the market on the basis of region, form, nature, application and distribution channel.
Breakup by Form:
- Liquid
- Dryer Sheets
- Others
Breakup by Nature:
- Organic
- Conventional
Breakup by Application:
- Household
- Commercial
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Stores
- Others
Breakup by Region:
- North America: (United States, Canada)
- Asia Pacific: (China, Japan,India, South Korea, Australia, Indonesia, Others)
- Europe: (Germany, France,United Kingdom, Italy, Spain, Russia, Others)
- Latin America: (Brazil, Mexico, Others)
- Middle East and Africa
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Key highlights of the report:
Market Performance (2016-2021)
Market Outlook (2022- 2027)
Porter’s Five Forces Analysis
Market Drivers and Success Factors
SWOT Analysis
Value Chain
Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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